Built by founders, for founders.

Emily Mueller is the Managing Partner at Bolden Advisors, where she helps founders go from $0 to $100M by cracking product-market fit and building the commercial engine that scales it. She has advised more than 50 companies on that journey, with deep expertise in brand, sales and marketing, operating and scaling businesses, building commercialization engines, developing the right sales strategy, and acting as a fractional Chief Revenue Officer.

Previously, Emily was the founder and CEO of Wellory, which built the largest dietitian network in the United States and was acquired by Season Health.

She was named to the Forbes 30 Under 30 list and has held partnership roles with the White House and the New York Mayor's Office. Emily is also an active angel investor, board member, and board advisor.

Leon Mueller is a Partner at Bolden Advisors, where he advises founders on product, content, media, scaling, and operating consumer and B2B businesses across healthcare, education, and entertainment.

Previously, Leon was the founder and CEO of Bloom, the world's first self-guided therapy app, which scaled to 2.5 million users, $12 million in revenue, and 20 million sessions before being acquired by Spring Health, the leading B2B mental health platform in the US. At Spring Health, he built the company's in-house AI Content Studio, delivering 80× ROI, a 96% cost reduction, and over 40,000 content pieces produced for the global platform.

Leon has advised more than ten companies to successful exits and brings deep expertise across a wide range of early-stage tech.